Project Description
Tomorrow’s Business Leaders
Whether you’re an entrepreneur building a new brand, a business owner who wants to improve performance, or a brand designer who wants to enhance their work with strategy. If you want to learn the techniques, frameworks and processes to build a strategic & effective brand from scratch then this is the course for you.
Learning Outcomes
Upon successful completion of this course, the student will be able to:
1. Identify and research competitors brand using online research
2. Develop a brand strategy from the scratch
3. Position a brand effectively to stand out on its own.
4. Develop a brand voice that that makes it easy to resonate through content marketing and
social media marketing
5. Enhance marketing efforts through effective storytelling.
6. Develop a 12 month marketing plan to establish a branding strategy